FreedomPay to Debut Innovative Payments Platform at SIBOS in Dubai

I am currently in Dubai at SIBOS where FreedomPay with Microsoft will be showcasing a cloud based Payments Platform which will allow financial institutions and Retailers to extend their existing infrastructure to reach consumers through various channels with cutting edge Digital Wallet solutions, Incentive and Loyalty applications, and Business Intelligence tools.

Payments has moved from a transaction business to an information business. Banks and Financial institutions need to keep their brands relevant by engaging with consumers in their shopping experiences way beyond just transaction fees.

FreedomPay’s Commerce Platform enables enterprises to engage consumers through various channels including mobile devices, social media, gaming consoles etc. to increase their revenues and continued relevance  Stay tuned for more details during the week. 

London Shortditch\BrickLane Area is now a budding area for new innovations in the UK- Payments is Hot.

I spent the last week hosting the Digital Wallet Foundry event in Shoreditch\BrickLane area in London, UK with some of my Microsoft colleagues.This area in recent times has become one of the hippest areas in London similar to the SOMA\Mission districts in San Francisco. Both are seeing a new wave of startup and developer activity similar to what happened leading to the last tech boom in the Silicon Valley. Both have seen an influx of young developers with new ideas  of how technology will shape the world in the coming years. It looks like the developers in the UK are beginning mimic the energy of the Silicon Valley and this is very nice to see

Developers at this event were able to crank out innovative apps in a matter of days ... see more at  http://finextra.com/News/FullStory.aspx?newsitemid=24664